Page plan · 15 pages

Written for: Seed-stage investors

1. 1

   Seed round: scheduling software for rooftop-solar installers

   • We are raising a seed round for a scheduling tool built for rooftop-solar installers.
   • The product plans crews, permits and weather in one place.
   • This deck is a fictional example pitch for seed-stage investors.
2. 2

   Why now: US small-scale solar capacity keeps climbing

   • US small-scale solar PV capacity grew from 12,765.1 MW in 2016 to 59,505.5 MW in 2025.
   • Capacity rose every year across the decade, per EIA estimates.
   • Growth from 2016 to 2025 is roughly 4.7x, which means far more installs to schedule.
   • More installs per crew means scheduling complexity rises with the market.
   • Source: U.S. Energy Information Administration, Electric Power Monthly, Table 6.1.A.

   Line chart: US small-scale solar PV capacity at year end, 2016–2025. Source: Electric Power Monthly, Table 6.1.A: Estimated net summer solar photovoltaic capacity from utility and small scale facilities · checked 2026-10-10

3. 3

   Crews, permits and weather juggled in spreadsheets

   • Installers coordinate crews, permit approvals, inspections and weather in spreadsheets.
   • One rained-out day or delayed permit forces manual rework of many other jobs.
   • Spreadsheets do not warn anyone when a change breaks downstream bookings.
   • The result is idle crews, late installs and frustrated homeowners.
4. 4

   One schedule that reshuffles itself when a job slips

   • Our tool keeps one live schedule for crews, permits and weather.
   • When a job slips, it automatically reshuffles affected jobs and crews.
   • Schedulers review and approve changes instead of rebuilding the plan by hand.
   • Customers and crews get updated times without phone-tag.
5. 5

   A crew lead's day inside the scheduler

   • The crew lead opens the day's jobs and sees the route, materials and permit status.
   • A weather alert moves a roof job and swaps in an indoor task like panel staging.
   • The lead confirms the change in one tap and the office sees it immediately.
   • At day's end the lead logs job status, which feeds tomorrow's schedule.
6. 6

   Early pilot traction (illustrative figures)

   • Pilot figures on this page are illustrative, not real results.
   • Example: 5 pilot installers running 40 crews in total (illustrative).
   • Example: 20% fewer idle crew days during the pilot (illustrative).
   • Example: 4 of 5 pilots asking to continue after the trial (illustrative).
7. 7

   How we make money: a subscription per installation crew

   • We charge a subscription per installation crew, billed monthly.
   • Pricing per crew scales naturally as an installer adds crews.
   • Example price: $150 per crew per month (illustrative).
   • Recurring revenue gives investors predictable, expanding accounts.
8. 8

   Bottom-up market size: installers, crews and price

   • We size the market bottom-up: installers times crews times price per crew.
   • Example: 5,000 installers (illustrative).
   • Example: 6 crews each on average (illustrative).
   • At $150 per crew per month, that is about $54M a year (illustrative).
9. 9

   Spreadsheets, field-service suites and us, compared honestly

   • Spreadsheets are free and familiar but cannot replan automatically.
   • General field-service suites cover many trades but are not built around solar permits.
   • We focus on solar-specific constraints: permits, inspections, roof work and weather.
   • Larger suites may add similar features, which is a real risk we track.
10. 10

    Reaching installers through distributors and trade shows

    • Installers already buy equipment through distributors, so distributors are a natural channel.
    • Trade shows put us face to face with many installer owners at once.
    • Pilots with a few installers provide references for these channels.
    • Per-crew pricing lets a small first deployment expand over time.
11. 11

    Founders from solar installation and logistics software

    • Our founders combine solar installation experience with logistics software.
    • Installation experience means we know the day-to-day scheduling pain firsthand.
    • Logistics software experience informs the routing and rescheduling engine.
    • The team is fictional, as is this example deck.
12. 12

    What drives revenue: crews signed, churn and price (illustrative)

    • Revenue is driven by three levers: crews signed, churn and price per crew.
    • Example: 500 crews signed by end of year one (illustrative).
    • Example: 2% monthly churn (illustrative).
    • Example: $150 per crew per month, giving about $75,000 monthly revenue (illustrative).
13. 13

    The seed round we are raising

    • We are raising a seed round to take the product from pilots to paying customers.
    • Example: $2M raise (illustrative).
    • Example: about 18 months of runway (illustrative).
    • The goal is to reach milestones that support a later Series A.
14. 14

    Where the seed money goes: product, sales, support

    • Product gets the largest share, to harden automatic rescheduling.
    • Sales funds distributor partnerships and trade show presence.
    • Support covers onboarding so new installers go live quickly.
    • Example split: 50% product, 30% sales, 20% support (illustrative).
15. 15

    Diligence notes: assumptions behind every illustrative figure

    • Every figure marked illustrative is a placeholder assumption, not a measured result.
    • Only the EIA capacity figures on the why-now page come from a cited source.
    • Market size, pricing, churn and pilot numbers should be validated in diligence.
    • We welcome investors to challenge and replace these assumptions.