Design

A design-history lecture on the Swiss International Typographic Style: grids, sans-serif type, asymmetry and two-colour print

14 planned pages · 16:9All use cases

Page plan · 14 pages

Written for: Design students and graphic designers

  1. 1

    Swiss style: the International Typographic Style

  2. 2

    An opening quote on order and clarity

  3. 3

    Where it began: Zurich and Basel in the 1950s

  4. 4

    Core principles: grid, sans serif, asymmetry

  5. 5

    Key figures of the movement

  6. 6

    Josef Müller-Brockmann and the grid

  7. 7

    The typefaces: Akzidenz-Grotesk, Univers, Helvetica

  8. 8

    Types of grid: column, modular, baseline

  9. 9

    The modular grid at work

  10. 10

    Empty space as a design element

  11. 11

    Posters, books and signs

  12. 12

    The style in the digital era

  13. 13

    Its influence on identity design

  14. 14

    What to take into your next layout

Swiss Typographic presentation style

Swiss Typographic is a slide style in the Design category, with Arial Black for titles and Arial for body text. This example plans a 14-page deck about A design-history lecture on the Swiss International Typographic Style: grids, sans-serif type, asymmetry and two-colour print, written for Design students and graphic designers. Read the page plan above and check the colours on the style card, then press Use this style to generate your own presentation in the same look.

Why start from this style?

Read the whole page plan

Every page of the example deck is listed with its title, so you see the structure before you commit to the look.

See what the style is made of

The style card lists the five colours, the title and body fonts and the page size.

Make your own deck in this style

Use this style opens the slide generator with Swiss Typographic already chosen. Describe your topic and press Generate slides.

How do I make a deck in this style?

  1. 1

    Read the outline

    Look through the 14 planned pages and check the colours and fonts on the style card.

  2. 2

    Press Use this style

    The slide generator opens with Swiss Typographic chosen. If you are signed out, you sign in first.

  3. 3

    Describe it and generate

    Type your topic, press Generate slides, then edit the deck and download it.

What do I get when I start from a style?

You see the page plan and the palette before you start, and your own deck keeps the same colours, fonts and page layouts.

  • The full outline is shown before you start
  • Chart pages name and link their sources
  • Your deck keeps the style on your own content
  • Reading the style and the outline needs no account

How do I get a good deck in this style?

List the sections you want

Write one section per line in the prompt, in the order you want them.

Keep one main point per slide

The accent colour is meant for the one point that matters. On a slide with three main points, none of them stands out.

Name the audience

Say who the deck is for. This example is written for Design students and graphic designers, and the wording and the amount of detail follow from that.

Say how many slides you want

This example plans 14 pages. Ask for the number you need, within your plan.

Paste your own notes

With your notes or a draft, the slides use your facts and the model has less to guess.

Bring images you may use

Use pictures you have the right to use, and credit them on the slide.

What do the free and paid plans add?

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Other styles in the same category, each with its own outline.

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Who can use Swiss Typographic?

  • Teachers

    Turn a lesson plan into slides in this style, then adjust them one by one.

  • Teams and founders

    Pitch an idea or report results in a style the whole team can reuse.

  • Researchers and students

    Present a paper or a project with charts that cite their sources.

Where can I read more about formats and limits?

Do it all with indox

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Swiss Typographic style FAQs

Can I download this example?

Not yet. This page shows the style and the outline of an example deck; no finished .pptx exists. Press Use this style to generate your own deck.

What does Use this style do?

It opens the slide generator with Swiss Typographic chosen. Add your topic and press Generate slides. You sign in first.

Which fonts does this style use?

Arial Black for titles and Arial for body text.

Can I change the colours or fonts after generating?

Yes. Open the deck in the slide editor and change any colour, font or layout.

Where do the chart numbers come from?

Each chart page in the outline names its source, links to it and records the date it was checked.

How many pages will my deck have?

As many as you ask for, within your plan. This example plans 14 pages.